- Increased Revenue: An additional $40,000 in monthly sales.
- Improved ROAS: From 2.3x to 3.5x, signifying a much more profitable ad spend.
- Enhanced Customer Retention: The percentage of repeat customers rose from 21% to 28.7%.
Beyond the quantitative gains, Vitgrass also saw a qualitative improvement in brand perception and customer loyalty. Feedback from post-purchase surveys indicated that 87% of customers appreciated the improvements to the shopping experience, while 73% said they would likely recommend Vitgrass to a friend.
By focusing on data-driven strategies, the agency not only helped Vitgrass recover from stagnation but also positioned the brand for sustainable growth in a highly competitive market. The partnership between Vitgrass and the marketing agency demonstrated the power of targeted, efficient digital advertising and engagement strategies in transforming an eCommerce business.